5 min read
In our previous blog, I interviewed Kari Switala, our founder and chief creative officer, about Wild Fig’s sales process. Today, we'll continue our...
4 min read
A company’s sales process is at the front end of any business and, depending on the quality of that process, can spell the difference between success...
3 min read
In my interactions with current clients, I often field the question, “I’ve been posting regularly on social media. Why aren’t people reaching out to...
4 min read
Are you new to the StoryBrand framework? If so, the concept of a BrandScript can be a challenging one. But we’re here to help with our best tips for...
4 min read
While the goal of marketing is to bring in customers and increase sales, that doesn’t mean you should be constantly shoving a sales pitch down your...
4 min read
Originally posted in August 2018; Updated June 2024 As humans, we all have innate psychological tendencies that affect our perspectives and choices....
7 min read
Building a new website for your business? Or thinking about redesigning your current site? While you’re choosing which theme, colors, photos, and...
2 min read
Originally published June 2017; Updated May 2024. Did you know that, every day throughout the world, over 306 billion emails are sent and received??...
6 min read
Originally posted in February 2020; Updated March 2024 Raise your hand if you need help getting your prospects’ attention. 🙋♀️
4 min read
Whether you’re a B2B or B2C company, everything you do revolves around one primary objective: to make a sale. Yes, a website is a critical part of...
4 min read
The old adage “the only constant is change” proves true in most aspects of life…including marketing your business!
5 min read
In the increasingly competitive world of manufacturing, it can be difficult to know how to make your company stand out from the crowd. Even if you...
6 min read
Originally posted Jan 2023; Updated August 2023 Is your LinkedIn profile as effective as it could be? If your answer is no, or if you’re not sure,...
5 min read
Ever tripped over your tongue when trying to explain what you do at a networking event or cocktail party?
4 min read
Originally posted May 2018; Updated May 2023 Keep the leads coming and your business growing! Over the years, the humble funnel has had many uses....
