The Figgy Tips, Trends, Ideas Blog

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Marketing Strategy (3)

6 min read

How To Design a Great Call To Action (CTA)

Even if you have no idea what a call to action is, chances are good that you’ve seen hundreds, maybe even thousands of them! Every time you see a...

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Engaging Storytelling

6 min read

Best Storytelling Frameworks for More Engaging Brand Storytelling [Examples]

From the ancient oral histories of indigenous peoples, to the modern-day blockbuster films of Hollywood, humans have always been enraptured by the...

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3 min read

Our 7 Favorite Success Stories of 2022

As the year comes to a close, we want to look back in gratitude for all the awesome things we’ve been able to help our clients accomplish in 2022.

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2023 Marketing Trends

6 min read

10 Marketing Trends You’ll See in 2023

In this rapidly changing world, will you be able to pivot your strategy to swoop up new opportunities?

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4 min read

How Business Process Automation Can Help Recession-Proof Your Business

As Greek philosopher Heraclitus once said, “Change is the only constant in life.” If you’ve lived longer than a day, you know this to be true. And if...

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how to use email marketing

7 min read

Getting Started: How To Use Email Marketing To Grow Your Business

In 2022, the number of global email users was forecast at 4.3 billion. In 2025, that number is expected to grow to 4.6 billion—that’s more than half...

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Black Friday and Cyber Monday

4 min read

7 Strategies To Help Generate Revenue on Black Friday & Cyber Monday

Did you know that “Black Friday” originated in the 1950s to describe the shopping chaos (and thievery) in Philadelphia that preceded each annual...

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types of blogs

6 min read

9 Types of Blogs and How To Use Them To Promote Your Business

When Bill Gates wrote the essay titled “Content Is King” in 1996, he couldn’t have known that it would turn out to be a slogan wielded by content...

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4 min read

Crafting Killer Content: 6 Types of Content for Better Engagement

When it comes to content marketing, the competition is as fierce as ever. With more than 4.5 million blog posts generated each day, creating standout...

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7 min read

2022 Email Marketing Trends That Will Truly Impact Your ROI

In 2019, more than 306 billion emails were sent and received every day. 😲 Yep, you read that right…EVERY DAY. And it’s expected that by 2025, that...

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LinkedIn key metrics

3 min read

Top LinkedIn Key Metrics To Track for Better Business Networking

Part 7 of our Key Metrics Series LinkedIn is different from most other social media platforms in that it is specifically focused on business...

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Instagram key metrics

6 min read

Measure Your Instagram Success With These 9 Instagram Key Metrics

Part 6 of our Key Metrics Series With its focus on visual content and younger target demographic, Instagram is Facebook’s hipper, more creative...

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7 min read

How To Hire the Right Digital Marketing Agency for Your Business

Hiring a digital marketing agency can be one of the best ways to get your message out there and be seen online.

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2 min read

Client Spotlight: Miller Wittman Retail Design Group

Merging their extensive backgrounds in marketing, design, and business strategy, owners Scott Miller and Paige Wittman established their company,...

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