4 min read
Should You Send Emails to Unengaged Contacts? [Spoiler: No, and Here’s Why…]
You know the feeling: you’ve finally collected a decent number of email addresses for your list…but now they don’t seem to be engaging with your...
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4 min read
You know the feeling: you’ve finally collected a decent number of email addresses for your list…but now they don’t seem to be engaging with your...
5 min read
Ah, fall…crisp air, gorgeous leaves, apples, pumpkin spice lattes…it’s an ideal time of year to get outside and spend some time away from your desk!
6 min read
I recently sat down with Kari, our founder and Chief Creative Officer, to discuss email marketing. Many of our clients have questions about its...
2 min read
Originally published June 2017; Updated May 2024. Did you know that, every day throughout the world, over 306 billion emails are sent and received??...
6 min read
Originally posted in February 2020; Updated March 2024 Raise your hand if you need help getting your prospects’ attention. 🙋♀️
4 min read
Many businesses use holiday newsletters as a chance to boost sales and announce last minute deals. Other companies opt to use their holiday...
7 min read
Originally posted Dec 2022; Updated Dec 2023 Taking some time off for the holidays? Need a unique out-of-office message to use while you’re gone?...
6 min read
We’re of the opinion that every business should have some kind of newsletter — and most businesses do! But how many of those newsletters are actually...
8 min read
Lots of people see marketing as a switch that you can flip “on” and suddenly have a line of new customers out the door. But the truth is, digital...
6 min read
Heading out on a summer vacation? (Or two…or three?) While you’re gone, keep your contacts up to date on your travel plans with funny out-of-office...
6 min read
When deciding how much to communicate with your prospects online, it’s easy to feel like you’re either communicating too much, or too little. Like...
4 min read
Let's be honest – when it comes to email marketing, it's easy to feel like a tiny fish in a big, overcrowded pond.
5 min read
Are you jet-setting out of town to soak up the sun? Let the people know!
7 min read
Because sharing is caring.
6 min read
Even if you have no idea what a call to action is, chances are good that you’ve seen hundreds, maybe even thousands of them! Every time you see a...