Kevin Switala

illustration showing people linking different web pages

4 min read

SEO Basics: How Important Are Backlinks and Internal Links?

Part 2 of a 3-part series on SEO basics Have you ever read a piece of content that made a bunch of claims, but had no links to sources to back those claims up? Or the “sources” they linked to weren’t...

Content Marketing SEO
Read More
business process automation

4 min read

Is Business Process Automation Right For You?

(Hint: The answer is “yes.”)

Marketing Automation Sales Enablement Process Automation
Read More

4 min read

How Business Process Automation Can Help Recession-Proof Your Business

As Greek philosopher Heraclitus once said, “Change is the only constant in life.” If you’ve lived longer than a day, you know this to be true. And if...

Marketing Strategy Marketing Automation Hiring Process Automation
Read More