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Originally posted in August 2018; Updated June 2024 As humans, we all have innate psychological tendencies that affect our perspectives and choices. From how we decorate our homes to the careers we...
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A fractional CMO is a professional marketing contractor who’s responsible for all your marketing. Even at a higher hourly rate, you only hire an fCMO...
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Originally posted in February 2020; Updated March 2024 Raise your hand if you need help getting your prospects’ attention. 🙋♀️
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I’m excited to share that Wild Fig Marketing is celebrating 14 years in business today! 🎉
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Whether you’re a B2B or B2C company, everything you do revolves around one primary objective: to make a sale. Yes, a website is a critical part of...
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Do you have a small-to-medium-sized business or startup, with no marketing lead on staff? Are you in the midst of a business transition? Or maybe...
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The old adage “the only constant is change” proves true in most aspects of life…including marketing your business!
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Ever wished you had a team of marketing experts in your back pocket? For business owners without their own marketing department, the idea of having a...
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Originally posted Oct 2017; Updated Oct 2023 When you think of the components of a great story, what elements come to mind?
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Imagine you’re selling an incredible product, but your brick-and-mortar storefront is crumbling to the ground. Do you think a passerby would trust...
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In the increasingly competitive world of manufacturing, it can be difficult to know how to make your company stand out from the crowd. Even if you...
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Google Ads are among the most popular paid search advertising solutions on the most widely used search engine in the world. But are they the best...
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Originally posted May 2018; Updated May 2023 Keep the leads coming and your business growing! Over the years, the humble funnel has had many uses....
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When deciding how much to communicate with your prospects online, it’s easy to feel like you’re either communicating too much, or too little. Like...
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Thinking about making changes to your website, but not sure if the changes you’re considering are a good idea? Or maybe you’re not getting the...
