Get Involved on Yelp for a Digital Take on a Proven Marketing Method In today’s world of flashy promotions, PR stunts, and a near-constant stream of media advertising, word-of-mouth still remains the highest form of marketing. This is primarily due to trust – if a friend or family member suggests a brand, you’re more likely to believe that the recommendation …
It’s a Girl…I mean it’s a Wild Fig!
Well…it’s official! It’s a girl, I mean it’s a Wild Fig. Yes, after a few challenging weeks of trying to rename my business, I’ve finally selected my new company name…Wild Fig Marketing. Wild Fig Marketing was chosen because it’s a name that reflects what I’m most passionate about…building deep-rooted relationships! The Wild Fig Tree in South Africa has the deepest roots of any tree in …
To Recommend or Not To Recommend…that is the question?
One of the questions I hear most often in my Powerhouse Profiles & Profitable Prospecting Workshop is…how do I get more recommendations? Well…the answer is simple, you have to give in order to get. Remember the law of reciprocity? If not, here’s a quick recap: The Law of Reciprocity means: to give and take mutually; to return in kind or even in …
Top Tradeshow Items & Tips for 2014
Guest Blogger: Cathy Verhage, Casta Marketing Group Cathy Verhage is the Owner of Casta Marketing Group, Inc. They’ve been in business for 11 years and pride themselves on providing exceptional service. They help their customers brand their logo identity with promotional products and corporate apparel. Some of their loyal customers include MOM Brands, RBC, Culligan, Hazelden, Northfield News, Pahl’s Market, …
Starting the New Year Off on the Right Foot!
Guest Blogger: Heather Kantrud, True-Grit Leadership Heather Kantrud is a business and leadership development coach who utilizes horses in her work at the Ranch in Lakeville, MN. This gritty country girl from North Dakota puts together Lone Ranger VIP days for individual leaders, or workshops for executive teams/business groups. Unlike Vegas, what happens at the Ranch does not stay at …
A New Name…A New Chapter!
When I started my business 4 years ago my vision was to create a business that would provide for my family and allow me to explore my entrepreneurial spirit. Not unlike, probably many of you. Fast forward 4 years and here I am with a business that is growing rapidly and becoming more than I could have imagined when I …
Are You on the Naughty or Nice List?
Christmas is drawing near and so is the end of the year. I’m curious, if you were to poll your customers, clients or patients today would they put you on the naughty list or the nice list? Not sure? Here are a couple of examples to help you determine which list you might be on: Naughty List: …
I’m Thankful To Be A Small Business Owner
As the Thanksgiving holiday approaches it’s time to reflect on what we are most thankful for. Obviously faith, family, friends and health top my list of things I’m most thankful for…but what’s next? I know it might sound cliche…but being a small business owner is next on my list. Sure, not every day is a day in paradise when you own …
Finding the BEST Gifts for Your Clients!
Guest Blogger: Deb Brown, founder of Touch Your Client’s Heart I am often asked what the best gift is to give a client. The best gift to give to a client depends on three things: 1. Who your client is. 2. What you do. 3. What your budget is. It is important to know who your client is. A gift …
Making Social Simple…Is That Even Possible?
If you are currently using social media, you probably just choked when you read the title of this blog. I understand where you are coming from and I would agree that social media is anything but simple! One of the biggest frustrations I hear from small business owners is what kind of content should I post on my social media …